An innovative marketing strategy by a local ice cream shop gives
customers a lactaid pill if they complain they cannot digest the high fat in
their ice cream. I think this is genius! It is creative marketing and problem
solving customer service.
Ice Cream is one of my favorite foods. I have noticed in the
last year that I have joined the ranks of the lactose intolerant when it comes
to high fat ice cream. You would think that the problems associated with a
certain food would make some one in her right mind not eat it? Not me. I don’t in all honesty eat ice cream
that often but it is my favorite dessert.
I have tried the lactose free ice cream and threw it out. I
have tried the reduced fat ice cream and have been unsatisfied. Frozen Yogurt
with reduced fat I have enjoyed, and Ben & Jerry make a couple of tasty
flavors.
Even with frozen yogurts, I take a lactaid pill, just to be
sure. For full fat ice cream I will take 2 pills so I am not miserable later!
Yes I know this all sounds like my body is telling me to give up the ice cream,
but I choose not to listen. I have given
up all alcohol, and all but a very minuscule amount of chocolate, all fast
food, processed meats, all soft drinks, juice and all artificial sweeteners. I
have to take charge and say, “No, I won’t give up my ice cream!”
Are you in a fight with your body over some foods too?
4 comments:
Yes that's kind of fun!!! I mean everyone must have their share of fun having these lovely ice creams.
I agree! Thanks for commenting.
I think I would be a bit weirded out if I was asked about a lactaid pill while buying ice cream. It sounds like something lactating women should have... BUT your point is sound and it's good for a certain target market. I will NOT give up chocolate. Period. Not going to happen.
Lactose intolerance is pretty common. Bloating and gas and feeling unwell. But there is a pill over the counter and inexpensive that works immediately, so why listen to your body?
Chocolate it is for you!
I just went to a chocolate store that has drinking chocolate. I had a flight of 3. It was heaven. Really could have shared, but really!
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